The DWS personalization solution for an exceptional in-store customer experience

When designing a luxury boutique, the details make all the difference

An engraving machine designed to blend seamlessly into a luxury retail setting:

  • Silent
  • An engraving booth equipped with a mirror so customers can watch the performance of engraving
  • A memorable in-store customer experience
  • Instant engraving
  • Customizable covering to match your merchandising
Une photo de notre machine de gravure DS1, illustrant le processus de personnalisation des produits en boutique de luxe.

An easy ceremonial flourish for your sales associates thanks to an easy-to-use engraving machine

  • Can be learned in just 15 minutes
  • A tablet with a simple, intuitive digital interface

Enhance the in-store customer experience with our laser engraving machine

Add enchantment to your luxury retail universe to create a luxurious, elegant and controlled in-store customer experience.

Personalization ceremonial

A simplified in-store personalization process

In-store personalization process with DWS

Customer purchases a product in store
Sales associate personalizes the product instantly before the customer’s eyes
Customer leaves with their personalized product
RESULT

A delightful customer experience, instant service, control over your brand image, and the ability to use the same personalization solution both in-store and for e-commerce.

In-store personalization process with an engraving workshop

Customer purchases a product in store
The store ships the product to the workshop
The workshop personalizes the product
The workshop sends the product back to the brand
The brand ships the engraved product to the end customer
RESULT

No control over the quality of engraving, extremely costly and time-consuming in terms of logistics.

Meet your customers' expectations

By using DWS connected engraving machines, you can offer your customers an exclusive personalization service, enabling you to instantly mark your exceptional objects.

Enhancing the brand’s image

With its elegant design and customizable covering, the DWS engraving machine blends harmoniously into your store, reinforcing your visual identity and merchandising.

Increasing sales and customer loyalty

Product personalization encourages purchases and enhances satisfaction, while creating an unforgettable customer experience and an undeniable attachment to your brand.

Meet your customers' expectations

By using DWS connected engraving machines, you can offer your customers an exclusive personalization service, enabling you to instantly mark your exceptional objects.

Enhancing the brand’s image

With its elegant design and customizable covering, the DWS engraving machine blends harmoniously into your store, reinforcing your visual identity and merchandising.

Increasing sales and customer loyalty

Product personalization encourages purchases and enhances satisfaction, while creating an unforgettable customer experience and an undeniable attachment to your brand.

Client testimonials