International project management with DWS
DWS international personalization strategy development
Conduct a central pilot project and roll it out by geographical zone with centralized project management, taking into account the specific characteristics of each market.
Conduct parameter research and tests to study laser-material interactions
Design general engraving guidelines (fonts, languages, engraving zones, illustrations, etc.)
Develop the engraving machine
1. Pilot project
Conduct parameter research and tests to study laser-material interactions
Design general engraving guidelines (fonts, languages, engraving zones, illustrations, etc.)
Develop the engraving machine
2. International rollout
LOCAL POINT OF CONTACT
LOCAL POINT OF CONTACT
LOCAL POINT OF CONTACT
LOCAL POINT OF CONTACT
LOCAL POINT OF CONTACT
A more extensive catalog
LOCAL POINT OF CONTACT
Engraved illustrations
LOCAL POINT OF CONTACT
A custom engraving station
LOCAL POINT OF CONTACT
2. International rollout
A range of specific options perfectly adapted to each market.







Our team is available worldwide to meet your specific needs.
Sales associate training
- Easy enough to learn in a quick 15 minute training
- A simple, intuitive digital interface
- Multiple languages available
How to develop an international personalization strategy?
The Maison is expanding internationally quickly, particularly in the United States, and is witnessing an exceptional rise. In order to monitor its progress in the Americas and Asia, the company was able to take advantage of the knowledge of the DWS team, which is based in New York and Singapore and is especially committed to supporting personalization initiatives on all continents where it operates.
Our machines grace the showcases of the world's most prestigious boutiques.
K11 HONG KONG
ICONSIAM
CITY OF DREAMS MACAU
CNSC HONGZHOU PLAZA
TAKASHIMAYA
SAKS 5TH AVENUE
JFK INT. AIRPORT
NEIMAN MARCUS
BLOOMINGDALE’S AVENTURA
HOLT RENFREW
CHAMPS ELYSEES
GALERIES LAFAYETTE
LA SAMARITAINE
HARRODS
LA RINASCENTE DUOMO MILANO
THE DUBAI MALL
DOHA INT. AIRPORT
PLACE VENDÔME QATAR
Service agreement to ensure the success of your operations
International presence
High-end services
Responsive assistance
360° support
Laser-material expertise